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Shoe-String Sustainability

Fuji Apple

'Head to Toe' Book

A book to celebrate our bodies! Starting from the top of your head to the tips of your toes. 64 pages of fun and bold illustrations.

Published by Post Wave, London.

Sewing Machine

Salami

New Gallery

Mini Stories

Mini Stories Reverse

Mofelito

Crab

Lunar New Year

New Gallery

New Gallery

Apple Mac

Owl Textiles

Bicester Village Chuseok Campaign

Illustrations for Bicester Village, Chuseok Korean Thanksgiving and harvest moon festival campaign. This involved creating a set of illustrated gif-animations for the different Bicester villages in Europe. To help promote the event working with animator Robert Grieves.

Munich & Milan Villages.

Oh Magazine- Sustainability

Spaghetti

Mulberry Lunar New Year

New Gallery

Mulberry Lunar New Year

I was commissioned by Mulberry to create their Chinese New Year, Lunar New Year Campaign. Working with their in-house digital team on illustrative elements which were then made into gifs and little animations for their social media platforms, Instagram, WeChat and website.

Bicester Village Chuseok Campaign Pt2

Illustrations for Bicester Village, Chuseok Korean Thanksgiving and harvest moon festival campaign. This involved creating a set of illustrated gif-animations for the different Bicester villages in Europe. To help promote the event working with animator Robert Grieves.

Madrid & Oxford.

Radio

Scouts Association, Self-care for kids.

I created a set of illustrations for the Scouts Association on a Self-Care for kids feature. Exploring practical skills like exercise, being mindful when we eat and how to move through different emotions and coping skills.

New Gallery

Sustainability with Oh Magazine

I created a series of illustrations for Oh Magazine’s bi-monthly feature ‘ Sustainability’

Oh Magazine - Sustainability 2

V&A Artist Print

New Gallery

Inside Out, Danish

An illustration to explain how bringing nature In, can attract calmness in the home.

V&A Mount Fuji Fan Print

'What's That Noise?' Books

A new series of baby board books inspired by animals that make noise! Published by Nosy Crow, London.

In the series: MOO! MIAOW! CHEEP! HOOT! ROAR!

Hair Dryer

Food prepping. Reclaim Joy book.

New Gallery

Ravioli

New Gallery

Made By Kihara

Kihara are Japanese porcelain artisans who make and craft porcelain pieces in their workshops based in Arita, Japan. Porcelain production began for the first time in Japan in 1616 in the region of Arita, located in Saga Prefecture on the island of Kyushu. Arita is home to highly specialised craftspeople that are continuously looking for new ways to preserve and advance the town’s unique artisan culture. I collaborated with them to create a set of graphics and illustrations for a new range of porcelain accessories.


Sustainability

Laundry Bag

The iconic red, white and blue laundry bag originated from Hong Kong in the 1960s and has become to represent Hong Kong culture. The nylon canvas used to make the bags was invented in Japan and originally used as shelter for construction sites and as protection for farmland. They were only made in blue and white at first. then red was added to the fabric to represent luck and fortune.

Present & Correct Stationery Cards

fruit

Scout Association, Self-care for kids.

I created a set of illustrations for the Scouts Association on a Self-Care for kids feature. Exploring practical skills like exercise, being mindful when we eat and how to move through different emotions and coping skills.

The Art of Wagashi

Wagashi is a traditional Japanese confectionary. It is often served with tea. These sweets are usually made out of plant-based ingredients. After having taken part in a wagashi making workshop in Japan last year, I wanted to illustrate a wide variety of these specialist sweets.

Sythnesizer

Chair Collection

Shoe-String Sustainability

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Fuji Apple

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'Head to Toe' Book

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Sewing Machine

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Salami

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New Gallery

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Mini Stories

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Mini Stories Reverse

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Mofelito

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Crab

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Lunar New Year

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New Gallery

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New Gallery

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Apple Mac

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Owl Textiles

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Bicester Village Chuseok Campaign

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 Illustrations for Bicester Village, Chuseok Korean Thanksgiving and harvest moon festival campaign. This involved creating a set of illustrated gif-animations for the different Bicester villages in Europe. To help promote the event working with anim

Oh Magazine- Sustainability

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Spaghetti

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Mulberry Lunar New Year

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New Gallery

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Mulberry Lunar New Year

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Bicester Village Chuseok Campaign Pt2

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Radio

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Scouts Association, Self-care for kids.

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New Gallery

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Sustainability with Oh Magazine

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Oh Magazine - Sustainability 2

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V&A Artist Print

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New Gallery

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Inside Out, Danish

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V&A Mount Fuji Fan Print

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'What's That Noise?' Books

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Hair Dryer

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Food prepping. Reclaim Joy book.

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Fermentation

New Gallery

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Ravioli

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New Gallery

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Made By Kihara

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Sustainability

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Laundry Bag

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Present & Correct Stationery Cards

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Present & Correct Stationery Cards

fruit

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Scout Association, Self-care for kids.

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The Art of Wagashi

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Sythnesizer

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Chair Collection

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Copyright ©Pui Lee 2026